2023 Harley-Davidson® Softail® Standard in Lutz FL - Near Tampa, Wesley Chapel

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*Financing Offer available only on select new 2023 and 2022 Harley-Davidson® motorcycles financed through Eaglemark Savings Bank and is subject to credit approval. Harley-Davidson® CVO™, Police Duty, Anniversary, Icons, Highway King, Ultra Limited® Anniversary, Road Glide® Special Anniversary and Street Glide® Special Anniversary models are excluded, along with 2023 Trike, 2022 Trike and 2022 and 2022 Sportster® (Evolution Engine) and 2023 Breakout® models. Not all applicants will qualify as the Annual Percentage Rate (APR) will vary based on the applicant’s past credit performance and the term of the loan. Financing offer is available only for up to a 48 month term. For example, a 2023 Street Glide® Special motorcycle in Vivid Black with Black Trim with an MSRP of $28,999, no down payment and amount financed of $28,999, 48 month repayment term, and 1.99% APR results in monthly payments of $629.01. In this example, customer is responsible for applicable taxes, title, licensing fees and any other fees or charges at the time of sale. APR is calculated according to the simple interest method. Not valid in conjunction with other offers. Customer must take delivery by November 30, 2023. This Financing Offer is valid during the period of October 1, 2023 to November 30, 2023. Other terms, conditions, and limitations may apply. Dealer participation may vary. Financing offer is subject to change or cancellation at anytime. See your Harley-Davidson® Dealership for details.

2023 Harley-Davidson® Softail® Standard in Lutz FL - Near Tampa, Wesley Chapel

The Softail® Standard is the quintessential cruiser in the Harley-Davidson® lineup, and enthusiasts in and near Wesley Chapel Tampa St. Petersburg Clearwater now have the option of the 2023 Harley-Davidson® Softail® Standard in Lutz at Harley-Davidson® of Wesley Chapel. This bike is perfect for light touring and city cruising. It has a low, comfortable stance and drips with charm thanks to its old-school look.

What’s New on the 2023 Harley-Davidson® Softail® Standard

Not much changes with the 2023 Harley-Davidson® Softail® Standard, and this is to be expected. The Softail® Standard is one of the most polished models in the lineup. The design goals are very focused, and riders shouldn’t expect many updates until there is a fundamental update to the Softail® platform.

Key Features

A key feature of the Softail® Standard is a mono-shock rear suspension that you can adjust to you and where your ride. It allows for dynamic cornering while preserving the classic hardtail look. The 2023 model features a modern take on the waterslide Harley-Davidson® tank graphic, and a Daymaker LED headlamp is one of the signature elements of the design.

Engine — Mechanical

All Softail® Standard models available to riders in and near Wesley Chapel Tampa St. Petersburg Clearwater at Harley-Davidson® of Wesley Chapel are powered by the Milwaukee-Eight® 107 V-twin engine. This is the standard engine that Harley-Davidson® pairs with most of its cruisers and tourers, and it delivers ample acceleration and torque for the average rider.


The Softail® chassis is lightweight and stiff and delivers a responsive ride unlike any cruiser before it. The Softail® Standard has a low seat height and puts the rider in an upright riding position with mid-mounted foot controls and easy-reach handlebars. Remain comfortable and in control whether pushing your Softail® Standard through local twisties or enjoying the freedom of a long ride.

Harley-Davidson® Softail® Standard Colors

The 2023 Harley-Davidson® Softail® Standard is offered with a singular appearance. It pairs an old-school chrome finish with the iconic Vivid Black paint. If you want to consider other aesthetic options, have a look at the other models in the Cruiser family. All are available in at least two designs and some a half dozen or more.

Discover the Softail® Standard in Lutz

Harley-Davidson® of Wesley Chapel customers can visit our showroom serving riders in and near Wesley Chapel Tampa St. Petersburg Clearwater at their convenience to see the new Softail® Standard in person. If you’d like to test ride the 2023 Harley-Davidson® Softail® Standard in Lutz, schedule that appointment online through our website. You can also call or email our dealership, and our H-D® team will be happy to answer questions, provide custom quotes, discuss Harley-Davidson® financing and much more.

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